How 'Showgirl' Became the Glittering Look of This Year
Following a long-running tenure on the Las Vegas strip, the showgirls from the spectacle Jubilee! took a final perfectly timed kick in 2016. The show, renowned for its elaborate costumes created by style icon Bob Mackie, ended its run due to dwindling audience numbers and critical reviewers who called it a spectacle “a relic of another era”.
Today, almost a decade later, the showgirl, or at least the glamorous showgirl look, is making a comeback.
A King of Glitz
Dubbed the “king of sparkle”, Mackie has made over-the-top showgirl glitz his signature style, outfitting everyone from Hollywood icons to music superstars. Earlier this month, a “naked” bodysuit he designed for Cher in 1978 fetched $57,600, far exceeding its projected value, while a metallic fringed bodysuit with shiny wings that Mackie crafted for Tina Turner for a 1977 show sold for $19,200.
“In my view it looks more attractive for the younger performer who is seeking something other than what they knew from childhood”, he told a publication. “New stars are embracing a show-stopping, more spectacular, attention-grabbing, entrance-making statement.”
The Musical Revival
It’s a look that made its way all the way to the centre of mainstream fashion in 2025 largely due to a chart-topping superstar. In the past few months, the entertainment titan wore one of Mackie’s classic Jubilee! costumes on the cover of her new musical project. The rhinestone encrusted bra and thong, ostrich-feather armbands and sparkly headpiece were ideal for a record called The Life of a Showgirl.
Swift has company. This year, showgirl inspirations have been embraced by pop stars including Dua Lipa as they zoomed across concert platforms in sequins, cut-outs and plumes, spotlighted against camp sets. A top stylist her creative director told a fashion magazine he wanted to bring “a showgirl spirit” to her Radical Optimism tour – referencing pictures from the 50s, Lipa’s dancers fluttered giant ostrich feather fans.
Pulling from History
These artists and other chart toppers also reference historical entertainment forms, including burlesque and chorus line references. The results are poles apart from the late-century Britney Spears era of short shirts and cargo pants, and hip-hop inspired dance moves that were popular earlier.
But some critics are enthusiastic with this glamour resurgence. Nancy Hardy, a one-time Jubilee! showgirl who entertained in the early 2000s says the trend is “puzzling”. She thinks the word term is being “used as an broad label encompassing everything from The Radio City Rockettes to Broadway performers and now even today's icons.”
A Highly Sought-After Retro Look
For younger and young adult stars, Mackie’s classic designs have become highly covetable. In 2024, a famous actress gave a nod to one of Mackie’s iconic muses, Cher, when the actress wore a see-through beaded dress made by the designer in 2001, which was similar to one he designed for Cher to wear in 1967. Later that year, another pop star paid an significant price to buy the Mackie beaded mini dress she had worn previously to perform at the Grammys. In September, Carpenter wore a trio of vintage Mackie designs at the MTV Video Music Awards. They are also a hit among vintage enthusiasts.
“This style bring about a sense of longing for a past glamour,” says Su Kim Chung, head of special collections at the a Las Vegas university, who researches the legacy of showgirls. “Now it is considered a sort of ‘safe’ allure because it has been updated. It has got all the glamour, the crystals and the shine but without the bare skin.”
A Than Just Style: An Icon of Las Vegas
The expert says the showgirl image are key to the identity of Sin City. She points to ex-mayor Oscar Goodman who, during official events, was flanked by two showgirls. While Las Vegas does not host any traditional showgirl productions, the historian says they are still employed as an symbol of the city, appearing at conventions and in advertisements. “The showgirl is still a lasting figure of Vegas glamour,” the expert says.
An Allure of Illusion
Hardy says the magical transformation of a stage character is part of the appeal. This idea Taylor Swift alludes to in a latest behind-the-scenes film that shows the off-camera action from her massive 2023 Eras tour, which included exhausting rehearsals, workouts and 149 shows across multiple nations, each going on for 3.5 hours.
The performer describes her own showgirl performances as “like extreme physical exertion in heels every night”. Her headpiece tipped the scales at 34lbs. “I had to carry it all the way up the steps to the performance area from the dressing rooms three floors below in the lower level. I had to start early for my entrance so I could recover before I performed. You’re sweating the whole time but crafting this fantasy that it’s effortless and beautiful and dreamlike.”
It could be this is where the appeal of the showgirl fantasy really is found. In the chaos of 2025 there is a desire for escapism. Is there anyone better to turn to than such icons, who have always represented dreams, perfection and a world where nobody falters.